Lead engine design
We map offer, audience and channel mix into one engine that produces qualified leads — not just clicks and impressions.
- Offer and positioning audit
- Channel mix and budget model
- Lead scoring that sales trusts
Growth advisory · Lead generation
Traffic is not the goal.
Revenue is.
I'm Cahyo Hanendyo, a growth advisor. I've partnered with companies to drive billions in revenue by turning lead generation into a system — the right offer, the right channel, and a follow-up that actually closes.
- 0+ Years building digital growth
- $0B+ Revenue driven with partners
- −0% Typical cost per lead after rebuild
Cost per lead
▼ 50%
Qualified pipeline
▲ 3×
What I do
Three levers, one revenue engine
Most teams don't need more traffic. They need a system that turns the traffic they already pay for into qualified conversations.
Funnel & conversion
Landing pages, forms and follow-up rebuilt around the numbers that move revenue: cost per lead, lead-to-close, payback period.
- Landing page and message testing
- Speed-to-lead follow-up
- Sales handoff that stops leaks
Growth systems & AI
Automation, dashboards and AI workflows so your team ships faster and knows what is working inside a week, not a quarter.
- CRM and automation setup
- One dashboard, one source of truth
- AI-assisted content and outreach
“Most companies don't have a traffic problem.
Cahyo Hanendyo
They have a follow-up problem.”
How we work
From audit to compounding growth
A short, sequenced engagement. You see the first numbers move before the engagement ends.
-
01
Diagnose Week 1
Traffic, funnel, CRM and ad spend in one view. We find exactly where revenue leaks out.
-
02
Design Week 2
A written lead engine plan: offer, channels, pages, follow-up and the targets we hold it to.
-
03
Deploy Week 3–6
We build and launch with your team. Ship weekly, read the data daily, cut what does not convert.
-
04
Compound Ongoing
Scale the winners safely, keep cost per lead falling, and hand the system over to your team.
Let's build your lead engine.
Tell me where growth is stuck. I'll reply with the first thing I would fix.